CASE STUDY
Scaling up CBD Shipping With UPS and 3PL Support
Learn how CBD company Green Roads streamlined parcel shipping with Worldwide Express and UPS®.
Summary
Green Roads turned to third-party logistics (3PL) provider, Worldwide Express to scale up its B2B shipping processes to manage rapid business growth. The partnership also offered greatly improved communication and support and upgraded shipping technology for the CBD product manufacturer.
Green Roads is a Florida-based manufacturer and international distributor of CBD products that is experiencing rapid growth. The majority of its shipping occurs Monday through Thursday, with heavier shipments at the end of the quarter and month.
Past experiences made them cautious of partnering with another shipping services provider. A previous shipping partner provided inadequate support when it needed escalated assistance. Standard package pickup options created challenges in the areas of scheduling and capacity. Painful claims inefficiencies led to unpaid and denied claims and poor communications. Ineffective technology led to lapsed and inefficient tracking and customer communication.
The company recently realized they needed a shipping partner that provides solutions for both the tedious everyday tasks of shipping along with the challenges that often arrive with explosive growth. They turned to Worldwide Express, a 3PL that's part of the largest reseller of UPS services.
Worldwide Express specializes in using its expertise to provide shippers with cost savings and operational efficiencies. Together with UPS shipping services, we designed a custom shipping program that addressed the challenges that plagued Green Roads shipping the most.
Challenge 1: Drop Trailer Program
Shipper Challenge
Green Roads found difficulty in routine pickups. Schedules were often dictated by the carrier, and trucks were frequently filled with other companies' products, leaving little room for the high-volume loads of Green Roads CBD packages.
Worldwide Express Solution
Worldwide Express provided an option where an empty, dedicated UPS parcel trailer was delivered to its location every day. The company now scans and loads Green Roads CBD products at their convenience, eliminating the need to keep employees on the clock for longer hours. This solution also provides additional space and a larger window to load products.
"We would wait for trucks to arrive at a certain time for our pickup. Sometimes, those trucks would be so full with other shipments that we would have to wait for a second truck to arrive. Now, working with Worldwide Express, we have an empty, dedicated trailer on-site every day so we're able to load the trailer on our time."
— Brent Zimmerman, Assistant Manager of Shipping and Logistics at Green Roads
Challenge 2: Shipment Tracking and Customer Communication
Shipper Challenge
Green Roads struggled to find an efficient way to provide visibility to customers that needed tracking options quickly to verify the location and status of shipments. It needed an integrated solution that provided ease of use and accuracy.
Worldwide Express Solution
Worldwide Express provided Green Roads access to our shipping portal, SpeedShip®. This allows the company to enter an "agent scan" which is similar to an end-of-day report. All shipment information is uploaded then translates into tracking data and information for the customer — quickly.
Challenge 3: Claims Resolution Support
Shipper Challenge
With its previous shipping partner, Green Roads became resigned to a lack of timely support. When a shipment was lost or damaged, it was common for the company to wait for days or weeks for claim responses.
Worldwide Express Solution
With Worldwide Express, claims are now handled and submitted within 24 hours with frequent communication and support through the entire process. In the past, only two of 49 Green Roads shipping claims were approved. Now, Worldwide Express works with UPS to keep a steady approval process of 97 percent of damaged and lost claims.
Challenge 4: A True Shipping Partner
Shipper Challenge
With their previous shipping partner, Green Roads felt they were not being treated as a "real customer." Customer support was spotty, while timely and escalated matters were not met with urgency.
Worldwide Express Solution
When they switched to Worldwide Express, Green Roads was assigned a dedicated account team. This included hands-on, expedited and around-the-clock support. But this support also extended beyond routine tasks and including long-term strategic solutions for all their shipping needs.
"In the past, we felt like we weren't being treated as a real customer. With Worldwide Express, there was a huge change. The support has been there the minute we call — anytime we call."
— Anthony Gonzalez, Manager of Warehouse Shipping and Logistics at Green Roads
Key Results
- Eliminated carrier scheduling conflicts
- Achieved 97% claims approval rate
- Accelerated shipment tracking and customer visibility
- Unlocked dedicated, around-the-clock account support
Building a Brighter Future in CBD Shipping
Worldwide Express has been working with Green Roads since March 2022 and has become a shipping partner the company relies on. Green Roads is looking toward future expansion with additional warehouses and increased production and sales.
They know growth like this will require additional trailers, technology, processes and customer support. They believe Worldwide Express is essential to that growth and evolving the shipping strategies. These companies have started a partnership that will allow Green Roads to discover what's next.
CBD Shipping FAQs
Do you need a B2B shipping partner that will help you grow?
Worldwide Express pairs shippers with experts who will learn about a company's specific needs and build shipping solutions around them. We use our expertise built from decades of experience to create efficiencies and cost savings for shippers using UPS small package solutions. Worldwide Express measures our success by customer success and provides a full suite of shipping solutions to make business easier for you.
Reach out for a free parcel shipping consultation today!